HelloFresh

In partnership with Australian farmers, HelloFresh delivers fresh, seasonal ingredients pre-measured in colour-coded meal kits to help you prepare wholesome dinners in just 15 minutes. Where HelloFresh differs from readymade meal providers is they send you all the ingredients you need to easy-to-follow recipes to make yourself.

With Veggie, Classic, and Family meal plans available each week, all featuring farm-fresh ingredients and chef-curated, Hello Fresh delivers to most areas across Australia. Additionally, as a member of the Australian Packaging Covenant Organisation (APCO) and a partner of RedCycle, HelloFresh is committed to reducing, reusing, and recycling packaging materials.

Menu

HelloFresh offers a user-friendly website where you can preview available recipes before subscribing to their service. You can choose to receive a box for 2 or 4 people, with options for 3, 4, or 5 meals per week, providing a variety of options to suit everyone’s needs.

When choosing a plan, you have the option to customise your menu to meet specific preferences, including:

• Mostly Meat: their standard option, featuring all available recipes.
• Vegetarian: an extended selection of vegetarian meals.
• Family-Friendly: 4 portion meals with simpler recipes and ingredients preferred by kids, perfect for families.
• Calorie Smart: meals with less than 650 calories per serving, ideal for those following a calorie-controlled diet.
• Quick & Easy: meals that take 30 minutes or less to cook.
• Carb Smart: meals with a maximum of 30g of carbs.

There’s also “Quick Recipes” which are dedicated meals that come with a shorter cooking time and easy clean-up, allowing you to prepare a delicious dinner for two in less than 25 minutes. Keep an eye out for the lightning bolt tag on the recipe on the website or app to identify which recipes can be quickly prepared.

There’s also “Quick Recipes” which are dedicated meals that come with a shorter cooking time and easy clean-up, allowing you to prepare a delicious dinner for two in less than 25 minutes. Keep an eye out for the lightning bolt tag on the recipe on the website or app to identify which recipes can be quickly prepared.

Ingredients & Preparation

HelloFresh has two distribution centres – one in Sydney and one in Perth. They work with trusted, local suppliers, all of which are subject to regular quality controls. HelloFresh aims to use as few imported ingredients as possible to protect the environment and support Australian farmers.

While there are some allergy-friendly meals, for the most part, HelloFresh are unable to cater for special allergies or intolerances. However, since HelloFresh boxes only contain unprocessed ingredients, it is possible to omit, or replace, any ingredient that could cause an allergic reaction. Every week, you can find the list of allergens for each recipe by clicking on the recipe in your menu.

Delivery & Packaging

HelloFresh delivers to every major city in Australia, with a significant number of regional Eastern locations represented as well. However, some additional delivery fees will apply the further off the beaten track you may live. You can check if HelloFresh delivers to your area by clicking here and entering your postcode when you select a box to see delivery options.

Deliveries are made between Saturday and Wednesday each week, with your final meal selections needing to be locked in by either Tuesday or Wednesday the week before.

HelloFresh’s boxes and our meal kit bags, including the stickers, are all 100% recyclable. What should you do with them? Flatten the box, empty your meal kit bags and pop them all into your kerbside recycling bin.

Customer Service

HelloFresh customer service is decent – they have a virtual chatbot assistant on the website to help with basic inquiries. If you need extra support, you can also chat with a Live Agent, but this option isn’t obvious until you’ve exhausted all other options from the virtual assistant. You can also call their Sydney office on (02) 8188 8722.
Pricing

In terms of pricing, HelloFresh falls in the mid-range category, as evidenced in a cost comparison of meal kits. The cost of each box is based on the number of people and meals you order. As an example, the classic “meat & veggies” box costs (per week):

• 2 people (3 meals): $70
• 2 people (4 meals): $90
• 2 people (5 meals): $105
• 4 people (3 meals): $125
• 4 people (4 meals): $150
• 4 people (5 meals): $165

You also need to pay a flat delivery fee of $9.99 delivery plus the cost of any additional special meals, sides, ready meals or snacks you purchase.

Customer Reviews

Overall, customers thoroughly enjoy HelloFresh, with some of the most common positive feedback being the recipes are quick and easy to make, the food is fresh and tasty and the delivery drivers are very friendly. Some of the things that could be improved are that there are often missing ingredients, customer service could be improved and discount codes don’t always work properly.